Session Abstract

In today's events industry, personalization isn't just a buzzword - it's the key to creating meaningful experiences for each attendee. In this architecture and development session, I'll show you how we're actually using AI (not just talking about it 😉) to make events better for everyone involved. I'll take you through our journey of implementing Microsoft Semantic Kernel and LLMs to develop intelligent agents for run.events. No marketing fluff - we'll dive deep into real-world scenarios where we analyze attendees' interests, session participation, and professional background to enable practical personalization features like: * Smart matchmaking that actually makes sense * Targeted expo recommendations * Intelligent meeting scheduling * Personalized agenda suggestions We'll cover: * The tech stack we chose and why (including what didn't work) * Architecture decisions and lessons learned * Live examples from run.events (because theory is nice, but seeing is believing) Join me for a no-nonsense look at how to actually use AI to create better networking experiences. Whether you're writing code, organizing events, or just curious about practical AI applications, you'll walk away with concrete knowledge about implementing intelligent personalization in the real world.

Adis Jugo

Creator, lead architect, and mastermind at run.events. An Information Technology professional with 30 years of professional experience, Event Tech specialist, Event Organizer, and Public Speaker with over 400 public speaking sessions in the past 25 years. A Microsoft Most Valuable Professional (MVP) for Microsoft 365 and Microsoft Azure, and a Microsoft Regional Director. Spiritus movens at CollabSummit and CloudSummit. Firmly believes in leading by example and motivation. Lives beside the oldest vineyard in the Rhine valley. Prefers collecting stories to collecting possessions. Can make his wife and kids laugh anytime.