Inga Sartauskaite
Continia Software
Lithuania
More than a demo: leaving subtle traps for the competitors

Session Abstract

Every time you get in front of the customer, you might get a sense it is only you and him in the whole world. But it is not entirely true. As per statistics, there is always a short list of at least three solutions the customer is considering. So, it is you, the customer, and…your competition. How do you address it? And even more important, should you? Join the session to learn how you can outsmart your competition by leaving subtle traps while demoing the solution: • Addressing the competition: The recommended and proven ways • Demoing with the purpose: Leaving subtle traps • Anticipating counter-moves: Preparing for competitor responses We do not demo solutions to feel good about ourselves. We demo solutions to win the deal! Learn yet more tips to do it.


Note to event organizers

I don't see too many topics addressing competition: I think it is a time we remove the elephant from the room! Hope you like the idea, and hope to see you in Portoroz!

Inga Sartauskaite

Inga Sartauskaite is a devoted sales specialist, with a strong background in supporting Microsoft Dynamics partners in their sales and marketing activities. For almost 20 years she was involved in delivering various sales trainings and coaching sales reps on how to make successful sales presentations and product demonstrations and how to adapt the standard sales process to the repeatable motion.


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